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Internationally Renowned Artist MASER to Create Multiple Artworks in Virginia Beach

Friday, July 14, 2017

Dot Greene
PR & Marketing Specialist
757-425-0000 x321
Dot@VirginiaMOCA.org

 

FOR IMMEDIATE RELEASE
 

 

Internationally Renowned Artist MASER
to Create Multiple Artworks in Virginia Beach

 

(Virginia Beach, Va.) Jul. 13, 2017 — The Virginia Museum of Contemporary Art (MOCA) and the ViBe Creative District in partnership with the City of Virginia Beach Office of Cultural Affairs will host internationally renowned artist, Maser, for an artist residency in July.

Maser will create a large mural on the back of MOCA’s building (that faces I-264 heading west), a sculptural installation in the pop-up park across the street from the Convention Center and an entertainment stage, in ViBe Park on Cypress Avenue between the Virginia Beach Library and Wareings Gym plaza. The latter two projects will echo the style seen in a colorful maze of striped wooden squares he designed and painted in a park in Copenhagen, Denmark.

“I’ve been following Maser’s career for several years now,” said Alison Byrne, MOCA’s director of exhibitions and education, who recommended him to the city. “His bold, graphic imagery and worldwide recognition for his public art fit in beautifully with MOCA and ViBe’s missions along with the city of Virginia Beach’s branding and efforts to be known as a cultural destination.”

 

Originally from Ireland, the artist began using the moniker ‘Maser’ in 1995 painting graffiti on the streets of Dublin. Maser’s background in painting and graphic design strongly influences his work. His bold use of color, simplicity of form and geometric patterns has gained international notoriety. Walls, buildings and installations across Austria, France, Slovenia, Spain, the UK and soon in Virginia Beach, exalt Maser’s relationship with color and abstract style.

 

A walking tour of all three projects through the ViBe Creative District in celebration of the artist residency will be open to the public on Saturday, July 29 at 10 a.m.  

 

About the Artist

Maser is an artist originally from Ireland, now living in London, following a two-year artist residency in
the US.

Maser’s career began in 1995 when he began painting graffiti on the streets of Dublin, where he soon earned the respect of other graffiti artists in Ireland and throughout Europe for his unique abstracted style.

After studying Visual Communication at Art School in his home city, he went on to establish himself as one of Ireland’s leading visual artist working in an urban environment.

His early work, such as the They Are Us Project (2010) was strongly influenced by typography, letterforms and sign painting, but his style gradually began to transition towards graphic representation and geometric abstraction. His works demonstrate unassuming techniques emphasizing simplicity of form. In recent years, he has explored new mediums beyond walls including canvas​.

Most recently, Maser opened his solo show Foreign Language at Graphic Studio Gallery in Dublin. This comes on the back of his show Orbiting on the Periphery at Lazarides Gallery in London (the gallery that famously represented Banksy), and a large installation at the Palais de Tokyo gallery in Paris.

While in the US, Maser painted large scale murals in his distinctive style across many states including Washington DC, Madison, Wisconsin and Arkansas. He also crossed the border into Canada, where in Montreal, he installed the biggest one-man mural in the whole country.

Maser hit the headlines back in Dublin earlier this year when he painted the now infamous Repeal the 8th mural in Temple Bar landing him on the cover of Irish Arts magazine.

About MOCA

The Virginia Museum of Contemporary Art (MOCA), located in Virginia Beach, is a non-profit that exists to foster awareness, exploration and understanding of the significant art of our time. MOCA is accredited by the American Alliance of Museums (AAM). As Virginia's only museum dedicated solely to the exhibition of contemporary art, MOCA encourages visitors to discover and explore art and to engage in hands-on art experiences. VirginiaMOCA.org.

 

MOCA is located at 2200 Parks Ave., at the entrance of I-264 in Virginia Beach. The Museum is open Tuesday-Friday 10 a.m. – 5 p.m.; Saturday and Sunday 10 a.m. – 4 p.m. Admission is $7.70 for adults and $5.50 for seniors/65+, students (includes children 5 and up) and active military. MOCA members and children four and under are admitted free of charge.

 

 

About ViBe Creative District

The ViBe Creative District non-profit is a 501c3 that exists to promote, support, connect, and inspire the creative industries to boost our local economy, grow jobs, and enhance our quality of life. It works to create and revive economic vibrancy in our neighborhood with a remarkable local vibe. Additionally, ViBe strives to enhance a place of discovery for locals and visitors along with economic vitality to meet the City of Virginia Beach’s vision for a quality resort destination.

 

For more information, please visit www.ViBeCreativeDistrict.org, email info@ViBeCreativeDistrict.org  call 757-202-9533 or follow ViBe Creative District on Facebook at www.facebook.com/ViBeCreativeDistrict and Instagram at www.instagram.com/thevibecreativedistrict/

 

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